Bing, Microsoft’s Search Engine, has just reached their first birthday. I am not sure if anybody noticed or if ant SEOs actually care. After all, this is pretty much a one horse Google race. Bing was introduced in June of 2009 and has steadily grown it’s market share over the last year.

Research firms have calculated that Bing’s market share is anywhere from 9.43 to 11.8 percent in the United States. Bing and Yahoo! are still in the process of integrating both search engines into a more formidable opponent for the three ton elephant, known as Google.

Bing and Yahoo! better come up with something quite revolutionary in order to compete with Google Caffeine which is providing fresher content in their SERPS, Search Engine Result Pages.